Spritz SF Named Salesforce Transit Center San Francisco Bay Area Marketing Partner

Spritz Marketing and Salesforce Transit Center announce a new relationship.

Spritz Marketing, a San Francisco-based integrated marketing and creative agency started by long time Zennie62Media friends Beth Schnitzer and Raghu Shivaram, has been named Marketing Partner for the new Salesforce Transit Center San Francisco Bay Area.

Beth and Raghu and the Spritz staff deserve major congratulations on this incredible engagement. It’s a testament to the relationships they have built, as well as their objective of doing innovative and effective work for each client. Here’s the announcement that provides the details of the partnership:

Spritz, a San Francisco-based firm, is proud to be named as the marketing agency for Salesforce Transit Center, a ​regional transportation
and lifestyle hub now in the final stages of construction in the heart of downtown San

Spritz is providing all aspects of the branding, creative, digital concept, and web design,as well as social media for the landmark center due to open to the public in late summer 2018. Appointed by Lincoln Property Company, the transit center’s asset manager, Spritz joins a team of experienced partners responsible for leasing retail, ​programming events, staging pop-ups, as well as coordinating sponsorship and advertising opportunities at Salesforce Transit Center and its one-of-a-kind public rooftop Salesforce Park.
“Salesforce Transit Center is the city’s newest landmark and our team is excited to
partner in the branding and marketing of such an innovative and prestigious project,”
said Beth Schnitzer, Co-Founder and President of Spritz Marketing.

Owned and operated by the Transbay Joint Powers Authority with Maria Ayerdi Kaplan as developer and designed by award-winning Pelli Clarke Pelli Architects, the striking Salesforce Transit Center with its geometric lace-like awning of steel, skylit Grand Hall centerpiece, urban gondola and design-forward interiors and exteriors is destined to become an iconic landmark in San Francisco. A welcoming 5.4-acre rooftop public park features an outdoor amphitheater, tree-lined trails, grassy lawns, children’s play area, cafe, bar, and restaurant. A robust calendar of dynamic events is planned for the enjoyment of community, residents, and visitors alike.

In the San Francisco SOMA (South of Market) neighborhood surrounded by Fortune 500 companies, tech giants, startups, and a growing diverse neighborhood of residents, Salesforce Transit Center combines improved mass transit for tens of thousands of passengers, plus an inviting meet-up place with curated dining and shopping in addition to its sustainability-focused rooftop urban oasis.

Again, congratulations to Spritz Marketing.

Stay tuned.

Read Zennie62Media’s latest series on former Salesforce Transit Center Developer Maria Averdi Kaplan. The links are here: Maria Ayerdi-Kaplan, Developer Of Salesforce Transit Center: Her Story as told to Zennie62Media. > Part One > Part Two > Part Three > Part Four > Part Five > Part Six > Part Seven.

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